Category nonmarket strategy

Gupta & Briscoe (2020) – Organizational Political Ideology and Corporate Openness to Social Activism:

November 5, 2022 · by · in ASQ Interview, nonmarket strategy, Political Ideology · Leave a comment

Authors:
Abhinav Gupta – University of Washington, Foster School of Business
Forrest Briscoe – Pennsylvania State University, Smeal College of Business

Interviewer:
Francisco Aragon Guiller – Rutgers University, Rutgers Business School

Carlos & Lewis (2017). Strategic Silence: Withholding Certification Status as a Hypocrisy Avoidance Tactic

December 20, 2017 · by · in certification, impression management, nonmarket strategy, sustainability · Leave a comment

Authors:

Chad Carlos – Brigham Young University

Ben Lewis – Brigham Young University

Interviewers:

Ke Cao – University of Alberta

Bjoern Mitzinneck – Cornell University

Article link: http://journals.sagepub.com/doi/abs/10.1177/0001839217695089